Legal

Privacy Policy

Last updated: October 2026

Your privacy matters to us. This policy explains, in plain language, what we collect and how we use it.

1. Overview

Roots and Colors ("we", "us", "our") publishes coloring books and related creative products inspired by the world's living traditions. This Privacy Policy explains what information we collect when you visit our website, subscribe to our new release alerts, or purchase our products, and how we use and protect that information.

By using our website, you agree to the practices described in this policy.

2. Information We Collect

Information you provide: when you sign up for our new release alerts, we collect the email address you submit. If you contact us, we collect the details of your message and your contact information.

Information collected automatically: like most websites, we may collect basic technical data such as your browser type, device, approximate location, and pages visited, used only in aggregate to understand how the site is used.

3. How We Use Your Information

We use your email address only to send you new release alerts and occasional related updates about our books — a few times a year. We use aggregate technical data to maintain, improve, and secure the website.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

4. Purchases and Amazon KDP

Our books are sold and fulfilled through Amazon (Kindle Direct Publishing / KDP). When you click a "View on Amazon" link, you are taken to Amazon's website, and any purchase you make is completed entirely on Amazon.

We do not collect or store your payment card details, shipping address, or order information. Amazon acts as the merchant of record and processes your order, payment, and delivery under Amazon's own terms and privacy policy. We recommend reviewing Amazon's Privacy Notice before completing a purchase.

5. Cookies and Analytics

Our website may use cookies and similar technologies to remember your preferences and to measure site usage. You can control or disable cookies through your browser settings; some features may not function as intended if cookies are disabled.

6. Sharing Your Information

We may share information with trusted service providers who help us operate the website and send emails (for example, email delivery and hosting providers), strictly to the extent necessary to perform those services. We may also disclose information where required by law.

7. Data Retention

We keep the email address you give us for new release alerts for as long as you remain subscribed. When you unsubscribe, we remove your address from our mailing list. Aggregate technical data is kept only in a form that does not identify you.

8. Your Rights

You may unsubscribe from our emails at any time using the link included in every message. You may also request access to, correction of, or deletion of the personal information we hold about you by contacting us. We will respond in accordance with applicable law, including the GDPR where it applies.

9. Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

10. International Users

We operate internationally, and the information we collect may be processed in countries other than your own. We take reasonable steps to ensure your information receives an adequate level of protection wherever it is handled.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Last updated" date.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us at contact@rootsandcolors.com.